Give Your Listeners What they Want While Building Market Share and TSL Your most valuable commodity is your P-1 "Loyal Listener." It is these listeners that flock to station events, participate in contests and promotions and most important, become customers of your advertisers. Our tools and Internet services are designed to help you create, manage and promote to this valuable database of motivated, active listeners. Every tool and service can create revenue for the station and its advertiser while increasing listener participation and event success. FUN FEATURES to Keep Them Coming Back Online Surveys and Trivia Contests are a great way to create interactive fun with your staff and your listeners. Air Staff can build surveys quickly, and then be able to give up-to-the-minute results of each survey you have posted. Trivia can be one-time, or ongoing, and can be placed on any page on your site. Local, topical information and surveys create interesting and current interaction that keeps listeners coming back to your site every day. Online Personals and Classifieds Another "Hot Growth Arena" on the Internet, Personals and Classifieds keep your listeners coming back to your site. A listener can post their personal ads and classifieds at NO CHARGE. However, to use the service, they must register as a Loyal Listener with your station. There is nothing for the station to do but promote the service. Everything is handled by Access Broadcasting. This incredible user-friendly and popular feature is a very effective way to build your Loyal Listener database. Opt-In Loyal Listener E-mail is the best way to manage and build relationships with your P1's and P-2's! Sales and Marketing Ideas That Work! - Click Next to see more...