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The Facts Are Clear...The Answers are Here

The Facts
  • In the current economy most radios stations are projecting flat growth, or small increases as well as increased competition from a variety of sources.
  • Print, along with direct mail, continues to hold a combined $128 billion dollar revenue advantage over radio's $21 billion.

  • To reach revenue increases of 5%-15% in the current economy, stations must provide increased value to their advertisers and listeners, without significant increases in staff and operational resources.
  • In the past 3 years, surveys conducted by Arbitron and Edison Research have continually pointed out that listeners want their "favorite station's web site" to provide:

    Local Events,
    contests, promotions as well as offers and discounts from local retailers.

    And as of today, less than 10% of all radio station web sites offer any way of providing these features.

The Answers
By utilizing the tools and services provided by Access Broadcasting, your station or group can see revenue increases of 5%-15%, without spending money on addition staffing or subcontract professional services. These increases will come from serving your listeners and advertising clients, while taking your rightful share of the local advertising dollars from print and direct mail competitors.

Web Revenue Tools Connect Listeners to Advertisers

News and Information Tools Keep Listeners Involved and Advertisers Integrated

Loyal Listener Management Tools Offer Immediate Contact and Interaction with your P1s and P2s

Training, and Ongoing Sales and Promotion Support - A Partnership That Equals Ongoing Success

Our Client's Success Says it Best - Managing Content, Building Community and Increasing Revenue in Markets of Every Size